News

見せたくなる足元。新作スカジャンソックス3選

Show off your feet! 3 new Sukajan socks

This year marks the 80th anniversary of the end of the war. With fewer people having m...
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8月のスタッフおすすめソックス

August Staff Recommended Socks

August is when the heat really sets in. It's the season when many people look for ligh...
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夏季休業について

About the Obon holiday

We would like to inform you about the Obon holiday. Closure period: Saturday, Augu...
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夏のサンダル×ソックススタイリング ~4つの個性で楽しむ足元コーディネート~

Summer Sandals x Socks Styling - Enjoy 4 Unique Footwear Coordinations -

Summer fashion is surprisingly determined by your feet. Why not try a new style this...
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ジャポネズリーの美学から生まれた扇子 ~HOiSUMが現代に蘇らせるJaponismの世界~

Fans born from the aesthetics of Japonisme - HOiSUM brings the world of Japonism back to life in the modern age

Many people may be wondering, "Why would a sock brand make fans?" The inspiration for ...
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FOX裏毛ソックスが紡ぐ物語|古代種の茶綿が語るサステナブルな未来

The story of FOX fleece socks | An ancient variety of brown cotton tells of a sustainable future

June 5th is "Environment Day." Why not take this opportunity to think about the small c...
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靴下の洗濯方法を間違えていませんか?長持ちさせる簡単な3つのポイント

Are you washing your socks the wrong way? Three easy tips to make them last longer

The humid rainy season is upon us. During this time, laundry is hard to dry, and socks ...
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母の日に贈る「足元からの愛」—HOiSUMソックスで伝える感謝の気持ち

"Love from the feet" on Mother's Day - Express your gratitude with HOiSUM socks

Feeling "Thank you for everything" every time you wear them - A special gift for May 1...
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【4月】今スタッフがおすすめしたいソックス

[April] Socks that our staff recommends now

The cold of winter is gradually easing up, and the warmth of spring is peeking in. HOi...
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奈良醸造×HOiSUM コラボソックス スタイリングのポイント

Nara Brewery x HOiSUM Collaboration Socks Styling Tips

Craft beer and socks. These two seemingly unrelated things have come together to creat...
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【イベントレポート】HOiSUM × TRUNK(HOTEL) CAT STREET POPUP~Sweet Valentine Day 2025~

[Event Report] HOiSUM × TRUNK(HOTEL) CAT STREET POPUP~Sweet Valentine Day 2025~

HOiSUM's Valentine's Day POPUP was held at Shibuya TRUNK(HOTEL) CAT STREET from Februar...
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【ギフトにおすすめ】今スタッフがおすすめしたいソックス7選

[Recommended as a gift] 7 socks recommended by our staff right now

This Valentine's Day, why not give a special pair of socks along with chocolate? High-...
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「Amazon Pay」決済サービス終了のお知らせ

Notice of Termination of "Amazon Pay" Payment Service

Thank you very much for your continued patronage of HOiSUM. As of Monday, January 6, ...
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大胆な足元使いが今っぽい。ソックススタイリング・プレイブック

Bold footwear is trendy now: Sock styling playbook

Surprisingly, the key to the latest street style is socks. Playful socks with a sporty...
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この冬に実践したい「ちら見せソックス」。大人の抜け感を演出する3つのコツ

"Peek-a-boo socks" are a must-have this winter. Three tips to create a mature, relaxed look

"Peek-a-boo socks" add a playful touch to a sophisticated outfit. These unique socks i...
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地球に優しく、足元から始まるエシカルな選択:ecoシリーズのご紹介

Introducing the eco series: environmentally friendly and ethical choices that start at your feet

We have created socks that will help you enjoy fashion while also being environmentall...
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スタッフが愛すべき暖かソックス。”もこすや”の魅力

Warm socks that staff love. The appeal of "Mokosuya"

Do you suffer from cold feet during the cold season? If so, we recommend our surprising...
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11月は送料無料に!お得なキャンペーン情報

Free shipping in November! Great campaign information

For a limited time only, get free shipping on all HOiSUM online shop products! Please ...
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【スタッフおすすめ商品】秋冬におすすめの暖かソックス

[Staff Recommended Product] Warm socks recommended for autumn and winter

It's starting to feel a sudden chill in the air at this time of year. In this articl...
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HOiSUM POP-UP SHOP Report: New socks with a modern interpretation of Japanese tradition are a big hit

The limited-time "HOiSUM POP-UP SHOP" was held at MIL GALLERY in Shibuya, Tokyo fo...
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